Posts by Hannah Deegan

Many people are under the impression that marketing is easy. Unfortunately, this mindset often leads to a series of errors which we like to call the “Seven Deadly Marketing Sins”. These mistakes can be really detrimental to a business, so it’s really important to know exactly what you’re doing before diving in head-first (or worse…

Web hosting and maintenance is a necessity for all website owners. It can be difficult to understand why there is a fee associated with this, especially if you are not an expert in the field of website design. To answer your question, we need to look at what it takes to maintain and run a…

Do you ever feel like seasonal branding is something that only big companies do? Well, that’s not strictly true, it can be for everyone. Seasonal branding can involve changing your company’s logos and colours to match the season. It’s a great way to increase sales and customer engagement by reminding people of what they love…

Have you been wanting to email your customers more often but not sure how? If so, email automation might be the answer. Email automation is a great way for small businesses to stay in touch with their clients without having to manually email them all the time! In this guide, we’ll cover what email automation…

If you have a business in the busy Milton Keynes district, marketing can be one of your biggest challenges. With so many businesses competing for attention, it’s hard to really make your marketing stand out. We’re going to cover some invaluable marketing and branding tips that you need to get noticed in a commercially dense…

Websites have become a part of our everyday lives. They are used for business, entertainment, and even research. But what most people don’t know is how much environmental impact websites actually have. Let’s take a look at website sustainability and how companies can work to reduce their digital carbon footprint. The internet is one of…

Search Engine Optimisation (SEO) is the core of all digital marketing strategies. Keeping on top of your SEO ensures that you’re in the fight for that top spot in relevant searches.  When you make it onto the first page of Google for your keywords you’ll be; driving traffic to your site, capturing leads and converting…

BLM content is starting to get under our skin, and we aren’t the only ones. Before you jump to conclusions, let us explain.

If there was an award for the most eye-catching aisle in the supermarket, the cereal aisle would be the undisputed winner. After all, cereal is one of the most heavily marketed food items out there. Cereal marketers have developed some nifty techniques to stay relevant in a competitive industry.  Surely there are some valuable techniques…

Plenty of business owners understand that brand identity is important to their marketing however, many aren’t sure exactly what it constitutes. How do I approach it? What are the common website mistakes? How do I stay consistent? Your brand is a lot more than a logo. Your brand is your business identity, and the emotional…